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Channel: digital marketer – CustomerLabs
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How machine learning can boost the productivity of a digital marketer

As a digital marketer myself I always wished a system which could give me a holistic view about our visitors, trial signups and finally our customers. At every funnel stage in a customer lifecycle any...

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Data-driven marketing metrics for SaaS businesses

SaaS businesses digital marketing efforts are increasingly becoming competitive and to sustain this game marketers need to adopt data-driven marketing at scale to manage their pipeline marketing....

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